29 July 2015 – UK farmers use social media to raise public awareness of their strugglesPosted: July 29, 2015 | |
Following on from my blog of 22 July about how Dutch farmers are attempting to raise public awareness of their struggles in the milk sector, a group of 70 farmers’ wives and farmers from Kirkcudbright, Scotland have produced a music video – Milk Must Have a Future – to draw attention to the problems facing the UK dairy industry.
At the same time, Welsh farmers are encouraging others to withhold their prime lambs from August 1-7 in protest at the current downturn in the UK lamb trade. The farmers are also using social media #NoLambWeek to raise public awareness of the low prices they are receiving from supermarkets who are not passing this on to consumers. With lamb prices at a six year low, the group hope that by raising awareness, retailers will respond to their problems.